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Digital signage with QR codes

Digital signage for routes and heritage in
municipalities, museums, and education centers

Launch routes and points of interest with a turnkey end-to-end project. Clixpot structures, implements, and delivers the project for institutional validation with minimal operational load for your team.

Built for grant-funded projects Multilingual and accessible from day one QR visit analytics
Request a diagnosis and proposal

Data hosted in the EU - GDPR compliant - Built for technical, culture, and tourism teams

"AldeaVerde Experiences" route
Active itinerary - 12 POIs
phone and plaque with a Clixpot QR code on a tourist route
One QR, content always updatable
Built for public projects

Fits tenders, grants, and digitalization plans.

Clixpot is designed for municipalities and organizations that need to justify investment in tourism, culture, education, and digital accessibility.

Technical documentation available for NextGenEU, sustainable tourism plans, and educational projects.

Municipalities and tourism Urban routes, historic centers, and local commerce
Museums and interpretation centers Panels, display cases, and temporary exhibitions
Nature parks and trails Scenic viewpoints, themed routes, and fragile sites
Schools and education centers Learning itineraries inside and outside the classroom
From outdated signs to living QR

If your signs become outdated, your signage stops speaking to people.

Clixpot replaces dead documents (PDFs, fixed signs, QR codes with no destination) with living routes managed from a single dashboard. No reprinting signage every time.

Common problems in the field
  • Outdated signs Changed hours, outdated information, or QR codes pointing to PDFs no one reviews. The visitor loses trust in the experience.
  • Dead or changing QR codes The website changes, the tourism portal migrates... and suddenly dozens of printed QR codes stop working or lead to error pages.
  • Manual and scattered maintenance Each area (tourism, culture, school) keeps its "piece" in loose documents, with no global view or quality control over published content.
  • Tourists lost and without context Routes without continuity, text in only one language, lack of audio or clear images. The visitor does not understand what they are seeing or how to continue the experience.
How Clixpot solves it
  • One dashboard for all routes Manage itineraries and points of interest from a single environment. Tourism, culture, and education share a content base, each with its own permissions.
  • Stable URLs, persistent QR Each QR points to a stable Clixpot URL. You can change text, photos, and audio without reprinting plaques or stickers.
  • Multilingual and accessible by design Add languages when needed and adapt content for different audiences. The same QR serves local visitors, tourists, and school groups.
  • Project delivered by Clixpot Clixpot can handle research, structure, writing, and content deployment so the organization can focus on validating decisions and results.

The goal: each QR stays alive 5 years from now, even if the municipal website or tourism strategy changes.

How it works

From internal validation to a deployed project, in three clear phases.

You do not need to build a "mega digital project". Start with a pilot route or space and grow it at your pace, always keeping the same QR codes.

1
Define scope and validate the project
We agree on goals, scope, audiences, and editorial criteria to start a project that is defensible internally.
You can start with a single pilot route and expand it later.
2
Structure and implement the project
We configure the infrastructure, structure itineraries/POIs, and deploy content with institutional criteria.
Even if the municipal website changes, your QR codes will still point to the correct content.
3
Deliver for validation and continuity
The organization validates milestones and receives an operational, traceable project ready to evolve in phases.
See which points are visited most and adjust content with real data.
Sectors and use cases

The same signage engine adapted to each public context.

Clixpot adapts to the language, timing, and goals of each area: tourism, culture, education, or cross-department projects.

Municipalities and tourism

  • Connects historic centers, local commerce, and natural spaces in a single digital route.
  • Enables temporary campaigns (festivals, markets, events) without changing physical plaques.
  • Provides usage metrics per point and language to justify tourism investment.

Museums and interpretation centers

  • Extends labels with audio, additional images, and "behind the case" content.
  • Reuse the same QR codes when the exhibit narrative changes or a temporary exhibition arrives.
  • Offer differentiated tours by age or level of detail without duplicating signage.

Schools and education projects

  • Create itineraries in the playground, neighborhood, or municipality tied to the curriculum.
  • Enable students to create guided content (texts, audio, photos) from the classroom.
  • Facilitate shared projects with municipalities and cultural entities using the same base.

A single system that can start in a museum or school and end up connecting the entire territory.

Key features

Everything you expect from digital signage built for public administration.

Clixpot is not just "putting QR on signs". It is a complete system to design, maintain, and justify route and heritage interpretation projects.

Itinerary management

Organize routes, points of interest, and categories from a single dashboard, with views by project or territory.

Multilingual

Content in multiple languages with automatic detection and manual switching, without duplicating routes or QR.

Accessibility

Clear text, audio, images, and level-based structure to adapt to different ages and needs.

Visit analytics

Metrics by point, route, and language to know what gets viewed and what does not, and to justify investments.

Multimedia assets

Photos, audio, video, and documents associated with each point, with centralized file management.

Content templates

Templates for heritage, nature, commerce, or school routes to maintain a consistent line.

User roles

Different permissions for technical, communications, education, or external collaborators.

Municipal white label

Branding adapted to the municipality, institutional logos, and co-branding with grant-funded projects or partners.

Everything you need for the project to be sustainable over time, even if teams or priorities change.

Live demo

Walk a sample route with AldeaVerde Experiences.

Navigate a fictional route inspired by a historic town. It is the same experience a visitor would see when scanning a QR on the street.

  • You will see several points of interest with short texts and mobile-formatted photos.
  • You can listen to explanatory audio and switch languages on the fly.
  • You will explore the route map and how the different POIs are linked.
Open demo Recommended to open on mobile or by simulating mobile view in the browser.
Full itinerary with multiple POIs. Example of audio and photos. Content in more than one language.
Screenshot of the AldeaVerde demo itinerary in Clixpot
Route view and marked points Mobile first
Detail of a point of interest in the AldeaVerde demo POI card with photos and short text
Audio interface and language switcher in Clixpot Content with audio and language selector
Grants and funded projects

A signage system designed to fit tenders and technical reports.

Clixpot is designed as reusable digital infrastructure, not a one-off campaign. This makes it easier to fit digitalization, tourism, accessibility, or education calls.

Fits tenders and annexes Helps justify investment and maintenance Cross-area collaboration
  • Clearly define scope, usage metrics, and verifiable deliverables for the oversight body.
  • Link the same platform to Tourism, Culture, Education, and Accessibility programs.
  • Justify project continuity in phases: pilot, route expansion, integration with other services.
Request a technical sheet for your project

We send a summary sheet with architecture, requirements, KPI examples, and possible deployment phases.

Frequently asked questions

The essentials, answered in two lines.

Is hosting included?
Yes. Clixpot runs as a hosted service on European servers. You do not need to install anything.
Who owns the data and content?
All content is 100% owned by the municipality or organization. Clixpot only hosts and presents it to the visitor.
Does it integrate with the municipal or museum website?
Yes. You can link routes from the existing site, embed elements, or use QR as the main entry point.
How is the project operated in practice?
Clixpot delivers it as a complete project with validated milestones and documentation for institutional continuity.
Is there support if it is managed by tourism, culture, or education teams?
Yes. There is email support and clear documentation for multiple profiles (tourism, education, museums...).
Can we start with a small pilot?
Yes. It is the usual approach: start with a limited route and expand it whenever you want.
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Contacto

La solicitud será revisada por la unidad técnica responsable de Clixpot. Nos pondremos en contacto para analizar su proyecto y preparar una demostración adaptada a las necesidades de su entidad.

End-to-end project by phases

A complete project, structured and verifiable.

Each phase defines clear deliverables so the organization can validate decisions, content, and scope without friction.

Phase 1
Diagnosis and scope
Definition of goals, audiences, and deliverables to start a project that is defensible institutionally.
Goals, audiences, editorial criteria.
Phase 2
Implementation
Editorial structure, technical setup, and content deployment with institutional criteria.
Infrastructure, routes, and points of interest.
Phase 3
Institutional delivery
Milestone validation, documentation, and an evolution plan for operational continuity.
Milestones, documentation, evolution plan.
What Clixpot solves for the organization

The organization validates decisions. Clixpot executes the project.

Research, writing, structuring, and deployment so the administration publishes with criteria and without operational dispersion.

Research

Context and sources

We gather information, existing assets, and local sources to build a coherent narrative.

Writing

Institutional content

We write texts and scripts with an official tone, suitable for technical and political validation.

Structuring

Routes and points

We organize content by itineraries, audiences, and educational levels to maximize understanding.

Deployment

Publishing and QA

We configure the infrastructure, publish content, and validate real-world operation.